Kegel announces new partnership with SM.IT Bowling Distribution

    08/06/14

    Industry News

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    Kegel has partnered with Adriano Santi to add SM.IT Bowling Distribution, as a new Kegel Distributor in Italy.

    "Mr. Santi is extremely passionate and involved in the world of bowling. It was a natural step for Kegel to partner with his company and we are confident in his ability to offer great service to our customers," says Chris Chartrand, Kegel President.

    Santi began in bowling in 1974 and has been a national team player since 1982. He started in the bowling business when he opened the first bowling center in San Marino called Rose n' Bowl in 2004. This center has served as the host of the EBT San Marino Open since 2004.

    In San Marino, Santi is involved in 17 companies with sales that exceed 50 Million Euros per year. In 2013, he began Italy distribution with Storm Bowling and Turbo 2 n 1 Grips with over 85,000 Euros in sales.

    "As in my other companies, our focus will be on good customer service before, during, and after the sale of the Kegel product line," Santi shares. "We want to give a fair price to the customer, focus on the service aspect of the machines, and help the bowling centers provide good lane maintenance for their customers."