The partnership was announced by BPAA Executive Director Frank DeSocio (right), BPAA President Nancy Schenk and PBA CEO and Commissioner Tom Clark during International Bowl Expo in Nashville, Tenn.
As part of the partnership agreement, The Go Bowling! PBA Tour will be showcased on 18 ESPN telecasts, beginning with programming from the GEICO PBA World Series of Bowling IX in Reno in December, and extending through July 2018 to include five CBS Sports Network telecasts.
Additionally, The Go Bowling! PBA Tour will have a significant presence on at least eight PBA Xtra Frame Tour events in 2018, all of which will be live-streamed exclusively via PBA’s online bowling channel.
“The more people who go bowling, the more we all benefit,” Schenk (left) added. “That’s what we’re looking to achieve.”
GoBowling.com, created by BPAA as the go-to website for millions of Americans looking for a place to go bowling, has been recently revamped to provide an even stronger connection between bowlers young and old, novice or professional, worldwide, providing news, tips, videos, contests and promotional offers as well as the sport’s most comprehensive guide to help people find information about more than 1,800 BPAA-member bowling centers across America.
“We appreciate BPAA Executive Director Frank DeSocio, BPAA President Nancy Schenk and the entire board’s shared vision that investing in the PBA and promoting the sport together will make for a spectacular year.
“The PBA is experiencing an electrifying surge of young talent while the greats of the game continue to contend from event to event, making for interesting events and historic accomplishments on the lanes, Clark added. “We can’t wait to get started.”
Another special benefit will be subscriptions to PBA’s Xtra Frame online video subscription service to any BPAA-member bowling center that requests a subscription, courtesy of Strike Ten Entertainment.
The pre-paid subscriptions will allow participating bowling centers to provide their customers with hundreds of hours of exclusive programming, including preliminary rounds of all PBA and PWBA Tour events, start-to-finish coverage of the PBA50 Tour and PBA Xtra Frame Tour tournaments, and much more.
At BPAA’s option, the Go Bowling! PBA Tour program may be renewed for an additional year.
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