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EBI taps Mike Snellbaker to head up Bowling Ball marketing


2016EBIMikeSnellbaker.jpgEbonite International has announced that the company has named industry veteran Mike Snellbaker Marketing Manager – Bowling Balls.

Snellbaker has been in the bowling business for the last 20 years and has a very diverse and consumer focused background. He has operated pro shops, worked for the PBA Tour, developed products and for the past eight years has overseen sales and marketing efforts in the Northwest as the District Sales Manager for EBI.

2012JimCormierEboniteVPGlobalMarketing.jpg“I have learned the game from the ground up,” said Snellbaker (pictured left). “I have spent a lot of years talking and working with league bowlers, top amateurs, professionals and pro shop operators so I have a good understanding of what our bowlers need to be successful on the lanes and what our partners need to run their businesses.”

“We are very excited to have Mike bring his market insight and passion to our talented and driven marketing team,” said Jim Cormier, Vice President of Global Marketing.

“The team has done an outstanding job in bringing great products and programs to the market and with the addition of Mike we look to continue our mission ‘To Build the Best Brands in Bowling’.”

Reporting into Mike will be Mike Goode, Assistant Product Manager and Matt Gasn, Technical Support Coordinator. Mike Snellbaker and his wife Rachel will be moving to the Hopkinsville, Kentucky area sometime over the summer.

Herbert Bickel

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